UI UX Design Guide
  • Introduction
  • Design Elements
  • User Persona Guide
  • Visual Hierarchy
  • Text Theory
  • Typography
  • Color Theory
    • How Do We See?
    • Properties of Color
    • Color Pellets
    • Color Scheme
    • Psychology of Color
    • Choice of Color
    • Color Blindness Theory
    • Color Games
    • Color Case Study
  • Contrast
  • Icon Theory
  • logo
  • A/B Testing
  • Animation for UI UX
  • User Research
  • Consumer Journey
  • Reference Links
  • Case Study: UI
  • Something New
    • Cognitive Bias Codex
    • Design Thinking
    • Flat Designs
    • Story Board
    • Heuristic evolution (principle)
    • Image and Properties
    • Pixel Precision
    • Information Architecture
    • Golden Ratio
    • Brand manual and guidelines
    • Image File Formats
    • Card Sorting
    • Gestalt Principle
    • ignore
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  1. Color Theory

Properties of Color

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Last updated 2 years ago

Hue

  • Hue refers to the pure pigment of a color, without tint or shade.

  • Hue can be interpreted as the origin of a color. Any one of the six primary and secondary colors is a hue

Shade

  • Shade refers to how much black is added into the hue.

  • Shade darkens a color.

Tint

  • The opposite of shade, tint refers to how much white is added to a color.

  • Tint lightens a color.

Tone

  • Tone is the result of a color that has had both white and black added to it.

  • Tone refers to any hue that has been modified with the addition of grey—as long as the grey is purely neutral (only containing white and black)

References

https://thearchspace.com/properties-of-colour/
https://blog.hubspot.com/marketing/color-theory-design